Making USB work in Wine 4.0 (Ubuntu 19.04)

I succeeded in installing a Windows application in Ubuntu 19.04 (Disco Dingo) (I needed winetricks to install .NET 4.5). The application is configuration software for an electronic device with a USB port (BZS config).

The application starts, but it says "no device connected". USB is connected and lsusb shows that device is recognized by the Linux kernel:

Bus 001 Device 124: ID 1fc9:81d5 NXP Semiconductors

There are plenty of symlinks in dosdevices, e.g.

lrwxrwxrwx 1 <user> <user> 12 Sep  1 17:10 com33 -> /dev/ttyUSB0

dmesg says:

[420485.204701] cdc_acm 1-2:1.0: ttyACM0: USB ACM device
[420492.561108] usb 1-2: USB disconnect, device number 112
[420497.008650] usb 1-2: new full-speed USB device number 113 using xhci_hcd
[420497.166011] usb 1-2: New USB device found, idVendor=1fc9, idProduct=81d5, bcdDevice= 1.00
[420497.166015] usb 1-2: New USB device strings: Mfr=1, Product=2, SerialNumber=3
[420497.166018] usb 1-2: Product: VCOM Port
[420497.166021] usb 1-2: Manufacturer: NZR
[420497.166023] usb 1-2: SerialNumber: NZR-77

What are the next steps to try to make it work?

The pertinent part in the Wine documentation is likely Serial and Parallel Ports, which describes how to make Wine aware of USB serial devices:

Make sure you have the needed rights to access your computer's serial and parallel ports. On Linux, a user must typically be a member of the sys or dialout group to access serial ports, or the lp group to access parallel ports.

To override Wine's default device mapping, run wine regedit and create string entries in HKEY_LOCAL_MACHINE\Software\Wine\Ports where the entry name is the Windows device name and the entry value is the path to the Unix device. Continuing with the above example, to make COM1 the first USB-attached serial port, create an entry with the name COM1 and the value /dev/ttyUSB0.

After editing the registry, shut down Wine with wineserver -k and the next time Wine runs a program, your changes will take effect.

However, if the USB device requires the installation of a device driver under Windows, then you are just out of luck.