Word for ironically embracing own stereotypes?

For example, I came across a picture on Twitter of an African American gentleman holding a piece of fried chicken in one hand, watermelon in the other, while pulling the exaggerated smiling face associated with minstrel shows.

A word and phrase I am wrestling with here:

Reappropriation seems to fit, however, could ‘self-reflexive irony’ be sufficient here? I know self-reflexive irony is commonly associated with metafiction and artistic works that reference their own artificiality, but I am gearing more towards this phrase in this context.

‘This image is a great piece of self-reflexive irony’ sounds better to me than ‘this image is a great act of reappropriation’ or whatever.

‘Self-reflexive’ is a term that I have only recently come across, so I am unsure of its flexibility or potential use outside of aesthetics.

Thank you in advance!


Solution 1:

I'd go with self-deprecating humor. It seems to fit the described image best - the person jokingly acknowledges the stereotypes' existence and applies them to himself willingly while (presumably) making light of them.

Calling it a parody of the stereotypes is fine too, although it's a bit broader term and doesn't necessarily convey the "self" part of it. A white person could, for example, parody those stereotypes in the same way (whether it's appropriate is another matter), but it wouldn't be self-deprecating.

Reclamation and reappropriation are a bit too strong for my tastes - both imply a more serious effort to "take back" the symbols of prejudice and turn them into part of culture. While this might be the intent of the picture - humor can be a part of the reappropriation process - without context I wouldn't call it that.

And self-reflexive irony is probably not a good pick unless you want to say the poster of the image had a moment of self reflection as to whether they really are chicken-eating minstrel show characters. Which I'll go out on a limb and say you don't want to imply.

Solution 2:

It might be a parody by using an ironic pastiche of cliches

https://dictionary.cambridge.org/dictionary/english/parody

https://www.thesaurus.com/browse/parody

Solution 3:

Given the example, I think that reappropriation and reclamation can be used:

the cultural process by which a group reclaims terms or artifacts that were previously used in a way disparaging of that group

However, "self-reflexive irony" is a fitting description of the aesthetic quality of your example of reappropriation (whereas early efforts to reclaim racial slurs may not have had this same effect of irony or satire). The phrase "ironic reclamation" has gained popularity in recent years.