Neutral to moderately offensive word for unimportant and uninteresting town
There are several idioms that come to mind, but they also imply that the town is small:
One-horse town
One-stoplight town
Wide place in the road
Hick town, Hicksville
Jerkwater town
Podunk
Several thoughts:
One-horse town: An old-fashioned expression referring to a small, boring, backward place.
Backwater: A town where nothing important ever happens and progress rarely occurs.
Jerkwater town: A location with little to offer in terms of worthwhile sites or basic conveniences.
Podunk: A fictional locale defined by its insignificance and relative inaccessibility.
Back of beyond used in the figurative sense may suggest a dull, unimportant place:
- A place that is remote or unsophisticated.
AHD
For me, the term burg comes to mind.
Random House Kernerman Webster's College Dictionary:
Informal. a small, quiet city or town.
This has the possibly unfortunate fact that in some contexts it has exactly the opposite connotation. The American Heritage® Roget's Thesaurus:
Informal. A large and important town
Also consider: the sticks. McGraw-Hill's Dictionary of American Slang and Colloquial Expressions:
and the sticks n. a rural or backwoods area. (Always with the in this sense and always plural.) You hear a lot about how things are in the sticks. They’re worse.