SMART: Brand new Western Digital hard-disk showing very high load cycle count

My brand new "WDC WD10EZRX" 1TB Green Hard-disk, SMART log is showing very high load cycle count and it keeps increasing at high rate.

What should I do ?

Edit:

Finally I got the courage to give "WDIDLE3" tool a try and it worked for me . I checked the default idel time it was set to 12s which I changed to 300s (5min). Everything seems to be fine till now.

WD Green Drives are rated for 300,000 load cycles per their spec sheet, and the green drives are designed to unload heads often to conserve power, usually after 8 seconds. High Load cycle counts are definitely a known issue when dealing with WD Green Drives. If you keep an eye on the drives and exceed the rated load and unload, you may want to consider RMAing the drive.

OTHERWISE You can use WDIDLE to increase the time before the heads are parked.

WDIDLE3 can be used to change the timer to lower the rate when the HDD will encounter a Load/Unload Cycle. This solution applies to both Enterprise drives including the WD VelociRaptor, WD RE3, WD RE2-GP and WD RE2, and Desktop drives such as the WD Caviar® Black™, WD Caviar® Blue™ and WD Caviar® Green™. Please follow the steps below to update the WDIDLE3 timer:

1. Download the WDIDLE3 from Here.
2. Create a USBBOOT by which you can access to DOS environment. ( Refer to http://blogs.oreilly.com/digitalmedia/2004/10/utility-to-make-usb-flash-driv.html )
3. Attach the WD drive(s) to the motherboard of your computer.
4. Reboot the computer and enter to DOS environment.
5. Type WDIDLE3 /S300.

The operation is done successfully if you see the message of “Idle 3 timer is enabled and set to 300 (five minutes)”.

If you still fail to operate this or have other inquiries regarding to this issue please contact Western Digital.