Alternative ways of saying "white-labeled"?
Private label is what I have always known one company making a product to be sold by another company to be called.
Private label products are those manufactured by one company for sale under another company's brand.
Private label products are often the same as the one marketed by a parent brand, with a different brand label attached. While there are also companies who specialize private label products to a buyer's desires, often they already have the product and sell it to multiple buyers with different labels.
In 2007, there was a recall in the United States of more than 60 million cans of pet food sold under more than 100 brand names made by Menu Foods.
This means that over 100 brands are getting the same product with different private labeling. In other words, the core product is already built and each company pays to attach their logo to it.
I think
Unbranded or in the UK, unbadged
Would be easily understood.
un·brand·ed /ˌənˈbrandəd/
- (of a product) not bearing a brand name.
"unbranded computer systems"- (of livestock) not branded with the owner's mark.
Definitions from Oxford Languages