What does "shine" mean in the context of this Harry Champion song?

Solution 1:

The figurative use of the noun shine OED going back to ~ 1560

brilliance, radiance, splendour, lustre.

As in:

1867 J. R. Lowell Fitz Adam's Story No other face had such a wholesome shine.

And from Ahdictionary.com

excellence in quality or appearance

So, to shine up your appearance and/or illuminate it with splendor.