"Non-static method cannot be referenced from a static context" error

Instance methods need to be called from an instance. Your setLoanItem method is an instance method (it doesn't have the modifier static), which it needs to be in order to function (because it is setting a value on the instance that it's called on (this)).

You need to create an instance of the class before you can call the method on it:

Media media = new Media();
media.setLoanItem("Yes");

(Btw it would be better to use a boolean instead of a string containing "Yes".)

setLoanItem is an instance method, meaning you need an instance of the Media class in order to call it. You're attempting to call it on the Media type itself.

You may want to look into some basic object-oriented tutorials to see how static/instance members work.

setLoanItem() isn't a static method, it's an instance method, which means it belongs to a particular instance of that class rather than that class itself.

Essentially, you haven't specified what media object you want to call the method on, you've only specified the class name. There could be thousands of media objects and the compiler has no way of knowing what one you meant, so it generates an error accordingly.

You probably want to pass in a media object on which to call the method:

public void loanItem(Media m) {
    m.setLoanItem("Yes");
}