Change ConEmu's default start directory

How do I change ConEmu settings such that always when I open it, it will start the cmd in a directory of my choosing instead of the default ConEmu folder?

In addition to the answer by Bruno Pereira.

1) Another way - create new task with "cmd" in Commands (if not already created) and add following into "Gui args" field of task properties, and choose this task on startup page (radio "Specified named task")

/dir "FullPathToDir"

2) One more example - run shell like (Startup -> Command line)

cmd "-cur_console:d:C:\Users\Maks"

Just edit your startup shortcut adding the /Dir option as such:

ConEmu /Dir <path to desired directory>

Or on the shortcut properties change the Start in: path to something that fancies you