How to change the move / calorie Activity goal on an Apple Watch?

Solution 1:

The option is hidden behind a long/hard press - so not easily discoverable:

  • Tap on the Activity app from your Apple Watch's Home screen.
  • Swipe left until you see the Move ring.
  • Press firmly on the screen.
  • Tap on Change Move Goal.
  • Adjust your move goal to whatever you'd like and tap Update.

Source: How to set a calorie goal with Activity for Apple Watch

The calorie goal is the only configurable goal.