How can I call the type of kicks in football (soccer) in one or two words?

How about set piece?

The term set piece or set play is used in association football and rugby to refer to a situation when the ball is returned to open play following a stoppage, particularly in a forward area of the pitch. Most often, the term is used to refer to free kicks and corners, but sometimes throw-ins.

Seeing that a penalty is a type of free kick, that should cover all your cases.

Wiktionary has this usage example:

Roberto Carlos is deadly from set pieces.

Deadball kicks would be the straightforward answer - or deadball plays if you include throw-ins as well.

If it's a planned move (as with a corner, or an attacking free-kick or throw-in) then it's a set piece - that would usually be an attack on goal.