What is the difference between 'content' and 'text'
The requests.Response class documentation has more details:
r.text is the content of the response in Unicode, and r.content is the content of the response in bytes.
It seems clear from the documentation is that r.content
You can also access the response body as bytes, for non-text requests:
>>> r.content
If you read further down the page it addresses for example an image file