ORA-12704: character set mismatch
you should do
select COALESCE (EMAIL, n'NO EMAIL') from crmuser.accounts
to convert the literal to NVARCHAR.
eg http://sqlfiddle.com/#!4/73929/1 vs http://sqlfiddle.com/#!4/73929/2
This generic fix works with columns defined as either VARCHAR2 or NVARCHAR2:
select COALESCE (EMAIL, N'' || 'NO EMAIL') from crmuser.accounts
Just add N'' || before your non-Unicode string constant.