What's the term describing regarding things/animals as humans?

I believe there's a special word for it but I can't recall it. What would be a proper name for the phenomenon of regarding inanimate objects (or animals) as humans in terms of properties?

E.g. talking about a door that's been hurt or a chair that is sad. Alternatively speaking of dogs smiling or cows taking a coffee break with friends.


Solution 1:

Anthropomorphism — n the attribution of human form or behaviour to a deity, animal, etc

The verb, thanks to @Bradd Szonye is Anthropomorphize

Solution 2:

I would say personification, but an answer has to be longer than that.