How to increase merchanidising revenue in Football Manager 2014?

You don't necessarily need to increase the revenue from merchandising. There's plenty of ways to bring in money.

• You can ask your board to find you a feeder club specifically for bringing in revenue.
• The same can be done with a parent club. You'll get an annual fee from any parent club you may have, so the more the better.
• You can arrange a friendly on nearly every day of pre-season. Playing against bigger clubs will get you more income. Utilise your young players and reserves in these games to stop your first team players from being unfit come the start of the season.
• Signing marquee players (even old ones) can produce a spike in merchandising.